Case study: laser tag + VR hybrid
Combining arena laser tag with VR/LBE for premium packages.
60+ manufacturers
Independent industry guide
Since 2000
RU + EN portal
Context
- Existing indoor club with stable birthday traffic.
- Goal: raise average ticket without losing core audience.
Solution
- Bundle: laser tag party + 20-min VR session for premium tier.
- Cross-train staff; separate booking slots for VR room.
Outcome
- 15–25% ARPU uplift on bundled packages.
Operator takeaways
- VR works as upsell, not replacement for laser tag core.
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